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Kristina Palovicova

Entrepreneur, Innovation Consultant, Product Dev
  • Suggested rate
    €1,400 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Kristina's quote.
Location and workplace preferences
Location
Amsterdam, NH, Netherlands
Can work onsite in your office in
  • and around Amsterdam (up to 50km)
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Skill set (17)
Kristina in a few words
Kristina is an entrepreneur, who just sold her business Secret City Trails. It was focused on digitalisation of city discovery through playful experiences created by a community of local creators. The business was in 100+ cities across Europe with a community of 80+ creators. It was B2C market and Kristina as a CEO was working on product creation / launch of new products / partnerships and sales / marketing and setup of the business. The business was venture capital backed, with raising over half a million of euros.

Prior to that she worked as a freelancer for corporates focused on venture building and innovation. She worked at ING where she was a business lead for one of their in-house startups focused on creating a mobile digital platform. She also worked for an insurance company and in banking sector.

She is currently exploring new paths as a consultant in innovation / facilitation of workshops focused on launching new products / mentoring startups / venture building.
Experience
  • Secret City Trails
    Co-Founder, Co-CEO
    January 2017 - May 2022 (5 years and 4 months)
    Secret City Trails was acquired by City Goose (new Secret City Trails Europe) in May 2022. From an idea to venture-backed business by Speedinvest, Techstars and Transavia to an acquisition. Secret City Trails is reinventing how we explore and enjoy cities. Its product, Discovery Walks are created by a community of creators in 100+ cities across Europe. The walks are enjoyed on a phone, and are self-guided, playful and educational experiences.
  • ING
    In-house Entrepreneur on Innovation Team (Freelance)
    April 2017 - January 2018 (9 months)
    Developed "beyond banking" innovation initiative as an Experiments Lead. The solution was a cybersecurity game (e-learning tool) aimed to change behaviour of users and protect companies from inside out. Developed an MVP, and ran a pilot for user feedback.
  • Delta Lloyd
    Transformation Analyst (Freelance)
    February 2017 - March 2017 (1 month)
    Proposed and implemented materiality framework for Solvency 2 Regulation Programme across risk departments.
Recommendations
Education
  • Master's degree, Business Economics, Finance
    University of Amsterdam
    2014
    Master's degree, Business Economics, Finance
  • Bachelor of Business & Bachelor of Arts
    University of Nevada
    2011
    Bachelor of Business Administration (BBA), International Business
Certifications
  • Automations Bootcamp
    9x agency
    2021
  • Lead F - Leadership Accelerator for Female Entrepreneurial Minds that Shape the World of Tomorrow.
    Female Founders
    2021