About Anim
English
Native or bilingual
Afrikaans
Native or bilingual
Dutch
Conversational
Experience
- Anima CommunicationsCommunication specialistJanuary 2025 - Today (1 year and 5 months)Amsterdam, NetherlandsContent marketing copywriter (B2B) for PR.co, a Netherlands-based provider of online newsroom solutions.
- PharmAccessSenior communications advisorNovember 2023 - December 2024 (1 year and 2 months)Netherlands
- Advised business unit leaders and executives of PharmAccess, a healthcare non-profit active in 4 African countries, on communication strategy and steered the execution thereof,
- Established a production management system to improve the communications team's coordination and efficiency across countries,
- Grew PharmAccess's LinkedIn audience by 11 % over six months by sourcing and posting original story-telling content,
- Introduced infographics to summarise the content of the complex research articles PharmAccess produces for easy learning by internal and external audiences,
- Revised the organisation's crisis communication plan to reflect post-pandemic business risks.
- SKA ObservatoryGlobal media relations managerOctober 2021 - September 2023 (2 years)United Kingdom
- Liaised with journalists and external audiences worldwide to enhance the reputation of the SKAO, a radio astronomy observatory involving 16 countries that represent 40% of the world's population,
- Pitched visits to the SKAO's remote telescope sites to select media houses, achieving 4,500+ global mentions for the launch of construction in December 2022,
- Managed proactive and reactive media requests, and coached senior leaders for interviews (including with The Economist's Babbage podcast and Nature magazine).
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Education
- Master of Business Administration (MBA)University of Oxford2020
- Master of Arts (Journalism)Stellenbosch University2016Specialisation in science and technology journalism