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Ashley ZhuAZ

Ashley Zhu

Growth Marketing (Performance&Insights) Internship

€250/day
Amsterdam, NL
0-2 years

Average response time: 1 hour

About Ashley

I help startups and consumer brands turn ideas into clear strategies and actionable plans.

My background is in growth marketing, brand strategy, and user research, with a strong focus on understanding user behavior and translating insights into positioning, content, and go-to-market strategies.

I just graduated from my masters, during my academic journey, I’ve worked on strategic and marketing projects for brands such as TUI, Philips Avent, and The Vegetarian Butcher. For those projects, I mainly contributed on growth/go-to-market strategy, brand/product positioning, user research/behavioral insights, and content/launch planning.

I enjoy working with early-stage teams and fast-moving environments where clarity, structure, and alignment are key. I’m hands-on, detail-oriented, and comfortable supporting both strategy and execution.

I can help with:

Growth & go-to-market strategy

Brand positioning & messaging

Content and launch planning

User research & insights

Early-stage product and brand storytelling
  • English

    Native or bilingual

  • Chinese

    Fluent

Can work on-site
Amsterdam (up to 50km)

Experience

  • TripGOGO
    Growth Marketing (Performance&Insights) Internship
    November 2025 - Today (7 months)
    Amsterdam, Netherlands
    • • Analyzing marketing performance & user data
    • • Run growth experiments and campaign optimization
    • • Collaborate on user acquisition strategy for TripGoGo's AI-powered travel platform
    Campaign optimization Marketing strategy Digital marketing Content marketing user acquisition
  • NIKE
    ATHLETE- SALES ASSOCIATE
    November 2025 - Today (7 months)
    Amsterdam, Netherlands
    The Sales Associate at Nike is responsible for delivering a premium customer experience by providing expert product knowledge, personalized service, and strong brand representation. This role supports daily store operations while driving sales, maintaining visual standards, and fostering a positive team environment
  • VRIJE UNIVERSITEIT AMSTERDAM
    BOARD MEMBER INTRODUCTION
    February 2022 - July 2022 (5 months)
    Amsterdam, Netherlands
    • • Organized events for introduction days 2022 for around 5000 new bachelor students
    • • Planned meetings with different theaters and comedians from Amsterdam for the evening programs during introduction days

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Education

  • MASTER'S DEGREE IN MARKETING
    Vrije Universiteit Amsterdam
    2025
    MASTER'S DEGREE IN MARKETING
  • Master of Economics and Business
    Master of Economics and Business

Skill set

Categories