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Chris P.CP

Chris P.

Product Strategy, Roadmaps & Audits

€1,200/day
Amsterdam, NL
15+ years

Average response time: 1 hour

About Chris

Product strategy consultant with 20+ years executive experience in PE-backed SaaS, financial services, and regulated platforms.

I help product leaders and founders gain clarity on product direction when portfolios fragment, roadmaps drift, or product-market fit remains elusive.

Typical engagements:

Product Strategy: Define clear product positioning, portfolio focus, and strategic roadmap aligned to commercial outcomes and platform reality.

Product Roadmap: Translate vision into executable priorities. Resolve competing stakeholder demands. Create roadmaps teams can actually deliver.

Product Audit: Diagnose what is breaking. Surface the real constraints in product-market fit, platform architecture, or organizational alignment. Provide actionable recommendations.

Recent work includes product strategy for GenAI platforms in hospitality and financial services, post-acquisition product portfolio rationalization across multiple European markets, and platform architecture decisions for regulated energy and mobility platforms.

I bring executive perspective without executive overhead. Engagements typically run 2-6 months, combining strategic clarity with hands-on work alongside product and engineering teams.
  • English

    Native or bilingual

Can work on-site
Amsterdam (up to 50km), Brussel (up to 50km)

Experience

  • Ebullient Advisory
    Product Strategy & Leadership Advisor
    DIGITAL AND IT
    August 2012 - Today (13 years and 10 months)
    Amsterdam, Netherlands
    Product strategy consulting for B2B SaaS and platform businesses navigating complexity.

    I work with product leaders, founders, and executive teams on three types of engagements:

    Product Strategy Engagements: When product direction is unclear, portfolios are fragmented after acquisition, or positioning needs to sharpen. I help define product strategy that connects customer value, platform decisions, and commercial outcomes. Typical duration: 2-4 months.

    Product Roadmap Development: When roadmaps have become wishlists or stakeholder management theater. I facilitate prioritization, resolve trade-offs, and create roadmaps grounded in what teams can actually deliver. Includes operating model design for sustainable roadmap discipline. Typical duration: 1-3 months.

    Product Audit & Advisory: When product-market fit is unclear, platform decisions are stalling, or delivery is fragmenting. I diagnose the real constraints and provide clear recommendations on what to change. Fast turnaround for boards, investors, or new product leaders needing situational clarity. Typical duration: 2-6 weeks.

    Common client situations:
    - Post-acquisition: Multiple products, unclear portfolio strategy
    - Scale-up strain: Product decisions bottlenecking growth
    - Platform complexity: Technical debt threatening delivery
    - PMF uncertainty: Traction exists but category position unclear

    I combine 20 years of executive product and technology leadership with boutique engagement flexibility. You get strategic depth without executive commitment overhead.
    Bedrijfsstrategie Strategy Execution Growth Strategy Leadership Development Business Design
  • Tactful AI
    Chief Product Experience Officer
    HOSPITALITY
    July 2023 - June 2025 (1 year and 11 months)
    Caïro, Egypt
    Retained post-carveout from Dstny to define and lead the vertical product direction of a GenAI conversational platform. Shaped the core proposition, aligned the organization across functions and established the delivery structure needed to launch and scale a new category.

    Defined the vertical strategy across hospitality and financial services, engaging directly with customers in Europe, the Middle East and the United States to refine the proposition and prioritize the roadmap. Built a strategic partner program to accelerate reach and delivery.

    Led the product strategy, design and release of a conversational booking engine, achieving product-market fit and early adoption among boutique hospitality brands. Applied conversation-driven development techniques to improve GenAI performance.
    Product management Product Strategy Go-to-Market (GTM) Strategy Partnerships GenAI
  • Dstny
    Chief Product & Technology Officer
    TELECOMMUNICATIONS
    July 2021 - June 2023 (1 year and 11 months)
    Brussels, Belgium
    Delivered a 25 percent year-on-year revenue increase by leading end-to-end integration across a portfolio of acquired SaaS platforms. Aligned engineering, product and commercial teams to accelerate value creation in a private equity-backed buy-and-build strategy.

    Designed and implemented a modular, cloud-ready architecture that supported microservices adoption, interoperability and platform scalability across five countries. Introduced a unified product strategy to enhance customer experience and reduce operational complexity.

    Embedded human-centered design practices into UX workflows and delivery processes. Partnered with regional teams, strategic partners and customers to align roadmap priorities with real market needs.
    Product management Product roadmap Enterprise Architecture Post-Merger Integration Product Strategy

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Education

  • Master of Business
    Nyenrode University
    2001
    MBA, International Business
  • Certificate, Executive Marketing
    Northwestern University - Kellogg School of Management
    2000
    Certificate, Executive Marketing

Skill set (38)

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