Dr Kay Theodor Schloe

I was responsible for comprehensive product lifecycle management in the field of laboratory automation, overseeing each stage from development to post-market optimization to ensure long-term product success. My role included safeguarding product quality, maintaining regulatory compliance, and continuously adapting solutions to meet evolving customer and market requirements. I worked closely with cross-functional teams—including R&D, quality management, regulatory affairs, and commercial functions—to enhance product performance, drive innovation, and uphold stringent industry standards. Through this collaborative approach, I helped ensure that the product portfolio remained competitive, reliable, and aligned with scientific and operational needs.

I have a strong background in omnichannel marketing, where I developed integrated communication strategies tailored to Key Opinion Leaders and physicians to enhance engagement and strengthen brand positioning. I planned and executed a wide range of marketing activities and successfully led the rollout of a comprehensive digital strategy, including patient-focused communication initiatives. My experience also includes coordinating and preparing product launches to support commercial objectives. In my role as Senior Medical Affairs Manager, I collaborated closely with cross-functional teams to ensure scientific accuracy, strategic alignment, and impactful market execution

I bring extensive experience in driving product and market success through hands-on testing, strategic planning, and international collaboration. I have conducted and evaluated field tests to guide product improvements, designed and executed effective go-to-market strategies, and managed key customer accounts to strengthen long-term partnerships. Additionally, I have coordinated activities with global distribution partners to ensure seamless market coverage and supported brand growth by overseeing marketing campaigns, organizing trade fair participation, developing promotional materials, and managing budgets with a focus on efficiency and impact.