About Jonas
Ich bringe folgende Skills mit:
Marketingstrategie Entwicklung, Führung und Weiterentwicklung von Marketing Teams, Digitales Branding & Performance Marketing, Customer Journey Analysen und Optimierungen, Marketingplan- Entwicklungen, Set-up digitaler Sales Funnel, Marketing- Softwareeinführungen, KPI Set-up und Marketing-Controlling, CSR Marketing, Marketingkooperationen
Und habe in diesen Branchen langjährige Erfahrungen gesammelt:
Tourismus (Hapag-Lloyd Kreuzfahrten), Luxusprodukte (Montblanc), Consumer Electronics (Panasonic), Immobilien (Viebrockhaus, HausCompagnie), Start-up Health, Digitalberatung
German
Native or bilingual
English
Fluent
Spanish
Fluent
Can work on-site
Hamburg (up to 50km)
Experience
- Medikamendo.deInterim Chief Marketing OfficerJuly 2023 - Today (2 years and 11 months)- Creation growth strategy for digital marketing (brand and performance)- Implementation of performance marketing- Funnel owner online conversion
- Jonas ElmenhorstIndependent Digital CSR Marketing ConsultantJune 2023 - Today (3 years)Hamburg, GermanyAnalyse and create CSR marketing strategies, set up CSR campaigns, analyse customer journeys and market research.
- Viebrockhaus AG,Head of Strategic and Digital Marketing / Leiter Strategisches und Digitales MarketingSeptember 2019 - July 2023 (3 years and 10 months)Harsefeld, NI, Germany- Create the marketing strategy incl. five-year plan- Set up strategic marketing team- Reposition brand and launch mobile video brand campaign- Define and launch vision & mission- Launch of CSR marketing- Implement social media and influencer campaigns- Set up of online marketing funnels and automation- Launch of new website- Improve digital lead generation strategy- Funnel owner online conversion
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Education
- Digital Marketing: Disruptive Strategy ProgrammeSaïd Business School, University of Oxford2021Digital Marketing: Disruptive Strategy Programme
- Doctor rer. pol., Marketing, Sponsoring, Decision strategiesLeuphana Universität Lüneburg2008Doctor rer. pol., Marketing, Sponsoring, Decision strategies