About Laura
- Visual Systems & Branding: Creating workflows and design systems that allow your brand to scale.
- Motion Graphics: Explainer videos, social media assets, and automated motion templates.
- Corporate DTP: High-end brochures, catalogues, and technical documentation.
- End-to-End Production: From initial concept and storyboarding to final delivery.
English
Native or bilingual
Spanish
Native or bilingual
Japanese
Fluent
Experience
- TomTomGRAPHIC DESIGNERAUTOMOBILEMarch 2025 - August 2025 (5 months)NetherlandsAs a Graphic Designer at TomTom, I understood deeply how to scale the brand across global touchpoints.I comprehend how visual systems for international events and exclusive merchandise work, while ensuring a premium and consistent brand identity.I led the motion design pipeline for high-impact social media campaigns (Instagram, LinkedIn, YouTube, Spotify), including the creation of animated logos for the new TomTom Podcast launch.My role focused on optimizing creative workflows and building motion templates that allowed for rapid, high-quality content production at a global scale.
- ATPIGRAPHIC & MOTION DESIGNERTRANSPORTATIONNovember 2024 - Today (1 year and 7 months)NetherlandsDigital Advertising & Social ContentCreated engaging motion graphics and static designs for online campaigns, banners, and social media platforms. Adapted brand visuals into compelling digital formats.Animation & Visual StorytellingDelivered complete character animation and explainer videos — from initial storyboarding to post-production.Managed full animation pipelines with a focus on clarity and brand alignment.Video Production & EditingOversaw full-cycle video production, including scriptwriting, animatics, editing, and compositing. Produced content for corporate communications and online brand campaignsCollaborative & RemoteWorked successfully with international marketing teams and creative directors, meeting deadlines and maintaining consistent visual standards across diverse media.
- PERNOD-RICARD2D ANIMATORE-COMMERCEAugust 2019 - September 2019 (1 month)Barcelona, Spain
- Created the visual narrative for the strategic merger between Uvinum and Pernod Ricard.
- I led the conceptual and artistic stages:
- Storyboarding- Digital character illustration- Ensuring a high-quality, fluid final execution
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Education
- Bachelor's in MultimediaBachelor's in Multimedia
- MultimediaOpen University of Catalonia2025Multimedia