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Lisanne MattensLM

Lisanne Mattens

LinkedIn expert | B2B Sales & Marketing

€950/day
Amsterdam, NL
8-15 years

Average response time: 1 hour

About Lisanne

I help professionals and organizations show up with clarity, credibility, and intention - online and on stage.

After 12+ years in Tech and B2B, working across account management, commercial strategy, and consultative sales at companies like LinkedIn, Eventbrite, and Deliveroo, I made a deliberate pivot.

Not away from the industry - but toward the part that always drove me most: the human side of business.

Today I work at the intersection of personal brand, thought leadership, and B2B marketing. I help senior professionals define and articulate their positioning, build LinkedIn presence that actually converts, and develop the kind of credibility that opens doors before a cold outreach ever lands.

What I offer:

- Personal Brand strategy and execution
- Thought Leadership development (content, positioning, workshops)
- B2B Marketing advisory - LinkedIn, demand gen, consultative selling
- Public Speaking and keynotes on career, AI, and the future of work
- Credibility Building for founders, executives, and teams in transition

I bring sharp analytical thinking, a commercial lens, and genuine curiosity about how people make decisions in a world being reshaped by technology. If you're building something meaningful and need someone who gets both the strategy and the story - let's talk.
  • Dutch

    Native or bilingual

  • English

    Fluent

Can work on-site
Amsterdam (up to 20km)

Experience

  • Self Employed | Uncoded
    Entrepeneur
    HUMAN RESOURCES
    April 2026 - Today (2 months)
    Amsterdam, Netherlands
    I'm currently launching Uncoded, a multi-day, premium coaching program focused on professionals who struggle with the question 'Is this career path still the right one?'

    What drives me is human connection - understanding what motivates people, how they change, and how they make decisions in an increasingly digital world. This perspective now fuels the direction I’m moving in: creating space for deeper reflection, better choices, and more intentional careers.
    Entrepreneurship Career Development Personal Branding
  • LinkedIn
    Global Client Executive | Strategic Accounts
    TECH
    April 2021 - December 2025 (4 years and 8 months)
    Amsterdam, Netherlands
    LinkedIn (B2B advertising & demand generation platform)
    • • Owned strategic growth for 3 top-tier Technology accounts, delivering industry insights and narratives to shape client B2B marketing strategy
    • • Influenced C-suite and senior leaders, aligning on strategic vision to spark new demand, personal brand and business opportunities
    • • Partnered with APAC & US counterparts and cross-functional teams (Insights, Research, Content) to drive consistent, unified account strategies across regions
    LinkedIn Ads Thought Leadership Personal Branding Commercial strategy
  • LinkedIn
    Senior Account Director
    TECH
    July 2024 - December 2025 (1 year and 5 months)
    Amsterdam, Netherlands
    •Owned strategic growth for 3 top-tier Technology accounts, delivering industry insights and narratives to shape client B2B marketing strategy
    •Influenced C-suite and senior leaders, aligning on strategic vision to spark new demand, personal brand and business opportunities
    •Partnered with APAC & US counterparts and cross-functional teams (Insights, Research, Content) to drive consistent, unified account strategies across regions

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Education

  • Marketing Apprenticeship
    Acadium
    2020
    Marketing Apprenticeship
  • Strategic Hospitality Marketing
    eCornell University
    2019
    Strategic Hospitality Marketing

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