Description

I help companies get more out of their people by taking repetitive, manual work off their plates. Not just by building a bot or two, but by helping you figure out what's genuinely worth automating, designing it properly, delivering it in production, and making sure your team has the framework and confidence to keep scaling from there.

With over 15 years working across EMEA and the GCC, I've helped banks, government bodies, retailers, and large enterprises go from "we should probably automate this" to fully operational automation programs with real, measurable results. The kind where processing time drops by 80% and people actually use what you've built.

Here's what working with me typically looks like: we start with a proper assessment of your processes and a clear business case. From there I design and build your UiPath automations, connect them to your existing systems (SAP, Salesforce, ERP platforms, whatever you're running), set up Orchestrator, and make sure your teams know how to manage everything once I'm done. If you need a full RPA governance framework or a Center of Excellence to run it all, I can build that too.

I work in English, French, and Arabic, which makes collaboration easy whether your team is in Paris, Amsterdam, Dubai, or Riyadh. Available immediately, fully remote, billing as ZZP from the Netherlands

Industry field of expertise

Languages

Arabic
Native or bilingual
French
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Canon Europa N.V.,
RPA Program Lead & Automation Architect
LOGISTICS AND SUPPLY CHAIN
January 2022 - February 2026 (4 years and 1 month)
Amstelveen, NH, Netherlands
Led RPA and process automation governance across Canon's EMEA operations. Responsible for automation strategy, UiPath Orchestrator governance, bot deployment frameworks, and automation-driven adoption programs across 20+ country markets.
• • Architected and governed RPA and automation programs across EMEA — defining bot design standards, Orchestrator governance policies, and reusable automation frameworks adopted across 20+ country deployments.
• • Designed and delivered process automation solutions integrating UiPath with SAP, Salesforce, and regional business platforms — reducing manual processing effort across finance, sales, and operations functions by up to 80%.
• • Built the EMEA automation deployment framework — standardized UiPath configuration templates, bot deployment pipelines, and change management processes that compressed automation go-live from weeks to days.
• • Drove automation platform adoption from 15% to 100% within 16 months through structured enablement programs, bot performance monitoring, and executive stakeholder engagement.
Integration Architecture UiPath RPA & Process Automation Solution Design & Governance Change Management & Platform Adoption ETL & Data Flows
Canon Emirates,
Senior RPA & Automation Consultant
July 2018 - September 2022 (4 years and 2 months)
Dubai - United Arab Emirates
Lead RPA consultant delivering end-to-end automation programs for enterprise clients across government, retail, construction, and hospitality sectors. Covered the full RPA lifecycle: process assessment, bot design, UiPath implementation, Orchestrator deployment, user training, and post-go-live support.
• • Delivered 20+ enterprise RPA implementation programs — assessing automation opportunities, designing workflows in UiPath Studio, deploying and managing bots via UiPath Orchestrator, and measuring ROI post-deployment.
• • Automated document-heavy workflows using UiPath combined with ABBYY FlexiCapture OCR — reducing core processing cycle times from 30 to 6 minutes (80% improvement) across finance, HR, and operations functions.
• • Integrated UiPath bots with SAP, Salesforce, and ERP systems via API and UI automation — delivering end-to-end process automation across client enterprise application landscapes.
• • Conducted process discovery workshops and automation assessments for enterprise clients — identifying, prioritizing, and sizing automation opportunities across business functions.
• • Delivered end-user and super-user RPA training across Arabic, English, and French-speaking client teams — ensuring successful adoption and independent bot management post-delivery.
Byblos Bank SAL,
Senior Implementation & Automation Engineer
January 2010 - April 2016 (6 years and 3 months)
Beirut, Lebanon
Automated regulatory reporting and financial data workflows at one of Lebanon's largest banks — delivering ETL automation, report generation pipelines, and process automation under strict compliance requirements.
• • Automated ETL pipelines and regulatory reporting workflows using SQL and SSRS — reducing manual reporting effort by 60% and eliminating data reconciliation errors across finance and risk functions.
• • Delivered Power BI automation layer integrated with enterprise data warehouse — replacing manual Excel-based processes with automated near-real-time dashboards for compliance and finance leadership.