BVAbout Bob
MISSION ?
I help ambitious (S)ME’s and their Private Equity investors
to speed up top-line growth in a structural, sustainable and scalable way.
WHAT I DO ?
I help companies structurally speed up top-line growth, by…
o improving marketing, sales and/or customer success
o making revenue predictable according to the SAAS sales funnel (metrics)
o challenging and finetuning the go-to-market storyline & approach to be differentiating
o upgrading processes & systems and boosting people
o running day-to-day operations to guarantee an effective execution and results
I focus on ...
European (S)ME's
o with a of min. 10M€ revenue
o backed by private equity - or the ambition to be -
o with buy & build strategy, active in
Tech & Software, Services and/or Consulting
o with a sweet spot for – and extensive expertise in – HR industries
WHY CHOOSE ME?
PLUG & PLAY EXPERTISE
o in Bus-to-Bus (HR) Tech, Software, Services and/or Consulting
o realizing impact and creating real value in a matter of days/ weeks.
STRATEGY brought to EXECUTION
o ability to translate company strategy to pragmatic & concrete tactics
in Marketing, Sales & Cust. Success
o experience in the field & readiness to co-execute those plans
to really make things happen
MARKETING, SALES ànd CUSTOMER SUCCESS
o managed as a unified process
o respecting the customer perspective and creating a smooth customer journey
o wiping out classical intra-team frictions & unlocking synergies
COMMERCIAL ànd OPERATIONAL ACCUMEN
o increasing customer satisfaction and solution adoption
o wiping out classical intra-team frictions adding additional revenue streams
Dutch
Native or bilingual
French
Fluent
English
Fluent
German
Conversational
Spanish
Basic
Can work on-site
Antwerpen (up to 50km), Brussel (up to 50km), Gent (up to 50km)
Experience
- Fish Mountain Management ConsultingOwner / FounderSeptember 2021 - Today (4 years and 9 months)Owner & Founder of Fish Mountain Management Consulting- Consultant in Marketing & Sales Strategy- a.i. Sr. Executive & Leader in Marketing & Sales
- Zero FrictionHead of Revenue & Growth (a.i.)SOFTWARE PUBLISHINGFebruary 2025 - August 2025 (7 months)Gent, BelgiumDirector Marketing, Sales & Customer Success Europe (Be, NL, FR, UK)Scope:- Analysis (SWOT)- Creation (or upgrade) of the marketing & sales strategy- Translation to a tactical plan of approach- Assessing the present team & supporting processes- Supporting, Training & Managing the team (where possible)- Recruiting / Adding new members to the team (where necessary)- Optimizing processes (Implementation of Digital Sales Strategy / SAAS funnel)- Managing/ Running the day-to-day marketing & sales operations- Start-up of new markets (UK), i.e. market analysis & business development
- Partena ProfessionalManager Presales & Solution Sales (a.i.)HUMAN RESOURCESJune 2024 - October 2024 (4 months)Brussel, BelgiumManager Presales & Solution Sales (a.i.)Scope:- Direct Sales | Mid- & Large Segments | Wall, Fla & Bxl- People Management | Performance Management- Team of 4 solution sales (services & consulting): 2 solution sales (software: demo & upselling) & 2 presales (software: analysis, demo & new business)
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Education
- Executive Masterclass B2B Marketing & SalesVlerick Business School2023Executive Masterclass
- Executive Development Program Middle ManagementVlerick Business School2017