About Daniëlle
Dutch
Native or bilingual
English
Fluent
Experience
- GildedCo-Founder | Art Director | Visual Experience Designer | FreelancerDIGITAL AND ITFebruary 2021 - Today (5 years and 5 months)Hoofddorp, Netherlands
- MyParcelSenior Visual Experience DesignerE-COMMERCEMay 2019 - March 2022 (2 years and 10 months)Hoofddorp, NetherlandsMyParcel is a young, fast-growing company that develops innovative online software that makes the logistics process easier and cheaper for webshops and consumers. In my role as Senior Visual Experience Designer the projects I worked on and my main tasks are:• Created complete new branding MyParcel• Guaranteeing core values and ideals in visuals• Briefing, planning and delegating projects to designers• Assessing material for relevance and suitability• Responsible for graphic coherence in all communications• Create artistic concepts together with the team• Analyzing the goals and needs of different departments• Translate strategy into appropriate concepts & campaigns• Develop, optimize and test UX journeys• Designing wireframes and prototypes for website• Managing the brand portal and (online) design systems• Point of contact within the company for design & branding• Contact person for freelancers about creation & design• Managing, guiding and training designers/colleagues
- Arrow StudioFounder | Art Director | Visual Experience Designer | FreelancerDIGITAL AND ITJune 2016 - December 2020 (4 years and 7 months)Hoofddorp, NetherlandsI create successful websites, branding, corporate identities, advertisings and print! I wake up to create designs that clients will love, with communication that makes money and visuals that stand out. What I do for my clients (or maybe you?):• Strategy, I'll put your best brand forward on all kind of platforms• Branding, image is everything. I make sure yours is exceptional• Design, you will stand out of the crowd with beautiful and effective designs• I am responsible for your projects and clients• Having meetings with you and give appropriate advice• Complete development of strategic concepts• Concept visualization (mood boards, look & feel)• Guarding brand identity in communication and design• Elaboration of visual presentationsSome of the brands and companies I worked for: Lidl Nederland, Rode Kruis, Nivea, Eucerin, Technische Unie, MindWize, Het PR Bureau, SpotOnMedics, De Club, De Lichtschuur, Hansaplast, Big Shots Group, ON'NA
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Education
- Web designer, Design en visuele communicatie / Visual information/ communication designOpleiding2016Web designer, Design en visuele communicatie / Visual information/ communication design
- MBO, Graphic DesignGrafisch Lyceum Utrecht2012MBO, Graphic Design