Elson Luis

Led global change and implementation of a Salesforce-centric CRM and Cloud ERP ecosystem across Operations and Sales, driving process standardization and adoption across multiple regions NL, USA and Germany, increasing the digital operational efficiency by 30% and 45% in customer satisfation.

Acted as the bridge between business, product, and engineering teams, translating requirements into scalable, compliant platform solutions. Embedded structured delivery practices, improving transparency on progress, risks, and dependencies across distributed teams. Led end-to-end data migration and platform implementation, ensuring data integrity, compliance, and minimal business disruption. Introduced workflow automation and lifecycle management processes, improving operational efficiency and reducing manual workload. Strengthened governance through role-based access control, auditability, and compliance frameworks (GDPR-aligned). Collaborated with infrastructure and security teams to align platforms with cloud and enterprise architecture standards. Facilitated alignment between technical and business teams, ensuring clarity on priorities, deliverables, and timelines. Drove visibility through product-led delivery, OKRs, and customer-centric.

Integrated the Corporate & Investment Banking (CIB) division into the Strategic Project Management Department, aligning regional business priorities with global digital transformation strategy. Oversaw multiple end-to-end initiatives across EMEA, with a focus on process optimization, data management, and the implementation of enterprise digital platforms.