Description

Campaign Management

I handle campaigns from A to Z. I work with creatives or find freelancers in my own network. I brief the data specialists and test their work and I analyze the results and provide clear conclusions that are understandable for everyone.

Media Buying

I have experience with various ad management systems (Meta, TikTok, Snapchat, DV360, Spotify, YouTube - Google search and I are less friendly) and contacts with different publishers in the Netherlands and Belgium.

Project Management for Campaigns

Aligning media and creation, efficient budget management, providing briefings, coordinating with the client and internal teams.

Managing a Team of Media Specialists

Assistance with Pitches and Tenders

I have guided and executed multiple tenders and pitches.

Brand portfolio:

Subaru * Arval Netherlands and Belgium (BNP Paribas) * Regiobank * ABNAMRO * Hotelschool The Hague * Universiteit Leiden * Medialane (Holland Zingt Hazes, Andre Hazes, Disney in Concert) * Atlas Uitgevers * Pluim Uitgevers * Plus Magazine * Sanoma * CPNB * NS Publieksprijs * Koninklijke Bibliotheek * NBTC * Tefal * Sorbo * Quooker

Campagnemanagement

Ik regel van A tot Z campagnes. Ik werk met creatieven of zoek freelancers in mijn eigen netwerk. Ik brief de dataspecialisten en test hun werk en ik analyseer de resultaten en kom met heldere conclusies die begrijpelijk zijn voor iedereen.

Media inkoop

Ik heb ervaring met verschillende ad management systemen (Meta, TikTok, Snapchat, DV360, Spotify, Youtube - Google search en ik zijn minder goede vrienden) en contacten bij verschillende publishers in Nederland en België.

Projectmanagement voor campagnes

In lijn brengen van media en creatie, efficiënt budgetbeheer, briefings verzorgen, afstemming met klant en interne teams.

Aansturen team van mediaspecialisten

Hulp bij pitches en tenders

ik heb meerdere tenders en pitches begeleid en uitgevoerd

Industry field of expertise

Languages

Dutch
Native or bilingual
English
Fluent
French
Conversational

Workplace preferences

Can work on-site

Utrecht (up to 40km)

Key Agency
Head of media - MT member
DIGITAL AND IT
February 2023 - February 2023
Amsterdam, Netherlands
- Developed and implemented media strategies.
- Led a small team of paid media specialists and closely worked together with the data and analytics team for tagging and analysis.
- Supervise and train paid media specialists in various ads management systems (Meta, Google, TikTok, Youtube, DV360, Spotify etc.)
- Responsible for project management of media projects.
- Managed clients' media budgets, optimizing media spends according to campaign goals across various channels such as display (DV360), social media channels and Google.
- Established and maintained strong relationships with clients and media vendors.

Social Advertising Social Media Advertising DV360 Google Ads Google Analytics Project Management Account Management Media Strategy media buying Display Campaign development & execution Team Management LinkedIn advertising
MassMovement
Media director
DIGITAL AND IT
June 2016 - December 2022 (6 years and 7 months)
Amsterdam, Netherlands
- Developed and implemented paid media strategies, ensuring successful planning and execution.
- Media buying on platforms such as Meta, Google, Youtube, Spotify, DV360, TikTok and Snapchat.
- Created comprehensive tagging plans and delegated tasks to data specialists, ensuring accurate and timely execution.
- Account and project management responsible for several clients.
Social Media Advertising Social Advertising Facebook Advertising Meta advertising Google Analytics Google advertising media strategy media buying Media inkoop TikTok advertising Spotify advertising Workshops Project Management Project Planning Account Management LinkedIn advertising
MassMovement
Marketing- en social media manager
DIGITAL AND IT
September 2011 - May 2016 (4 years and 9 months)
Amsterdam, Netherlands
- Responsible for agency marketing and PR.
- Developed and executed social media strategies for clients.
- Managed and optimized multiple social media platforms by creating and curating compelling content and monitoring analytics.
- Collaborated with internal teams, including graphic designers and copy.
Social Media Social Media Management Social Advertising Content Marketing Content Strategy content strategie