About Flavia
🚀 Strategic Marketer | B2C/B2B Growth Expert
I'm a results-driven Full Stack Marketing and Growth professional with a proven track record of success. With over 10 years of experience in Digital, Growth, Brand, and Communication Marketing, I specialize in crafting impactful strategies for both B2C and B2B markets.
🌱 Growth Focus:
I'm dedicated to driving business growth through strategic planning and innovative solutions.
I'll help you find the right strategy to reach your audience, build awareness and acquire users.
Portuguese
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- EkhartYogaSenior Marketing Manager and GrowthHEALTH AND WELLNESSFebruary 2023 - Today (3 years and 3 months)Amsterdam, NetherlandsResponsible for all marketing activities and leading growth strategies focused on customer acquisition, driving company growth through strategic planning and execution of marketing initiatives.Skills: Google Analytics · Search Engine Marketing (SEM) · Digital Strategy · Growth Strategies · Search Engine Optimization (SEO) · App Store Optimization · Advertising · Digital Marketing · Online Advertising · Email Marketing · Budgeting
- RocketXCommercial Delivery Lead (Client Lead)July 2022 - Today (3 years and 11 months)Amsterdam, NetherlandsAt RocketX I lead a Marketing and Sales multidisciplinary team, consisting of Content and Growth Marketeers, Designers, Data Analysts and Sales representatives. Key responsibilities:- Strategy & tactics to focus on in order to build a scalable revenue engine for several B2B scale-ups;- Overall project delivery and commercial results;- Team and Stakeholder management.
- HelioxDigital Marketing ManagerNovember 2021 - July 2022 (8 months)Amsterdam, NetherlandsAt Heliox I led all Digital Marketing strategy and execution with a focus on increasing awareness and demand generation. Key Responsibilities- Digital Marketing (Website, SEO, SEM, CRO, Social Media Marketing, Email Marketing);- Demand and lead generation (Acquisition and Nurturing);- Implementation of Marketing automation tools and processes (HubSpot);- Analytics and reporting (Google Analytics and HubSpot).
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Education
- Bachelor's Degree in Communication Studies, Major in Integrated Marketing CommunicationsESPM Escola Superior de Propaganda e MarketingBachelor's Degree in Communication Studies, Major in Integrated Marketing Communications
- Digital MarketingHyper Island2020Digital Marketing