Ihsan Yahya

Moet Hennessy Selection Team Coordinator/UI Designer/Product Photographer - New member's only eCommerce portal selling limited edition fine wines and spirits. Formed good communication channels and relationships with all stakeholders including commercial executives, various Maisons and regional managers in continental Europe. Produced fresh designs for UI and UX flows for the portal, designed and then built much of it myself. Also generating new design concepts, innovative in-house art direction, photography and retouching; was responsible for producing hundreds of all new product photography for Moet Hennessy Selection, achieving 3x faster turn around and thus cost savings. Achieved such high sales from this portal that we literally sold out all products listed. Microsite Design - Managed Hennessy, Dom Perignon, Veuve Cliquot, Moët & Chandon, Krug, Ruinart and Belvedere Vodka product launches. Email Campaign Marketer - design, build and distribution of regular and exclusive product launch material, CRM on-boarding, loyalty and retargeting emails on their Bronto Campaign management platform (Now renamed Salesforce Marketing Cloud). Project-managed the execution of year-round campaign activations. Brand Champion - regulated brand compliance across all the portfolio brand teams meant up to 3x time faster return on creative than would have been previously possible with the external agencies they'd sourced. This included producing a brand book for their baltic region to support some of their key brands.