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Lars RehfeldtLR

Lars Rehfeldt

GTM & Venture Building | B2B SaaS | ex-VC

€800/day
Düsseldorf, DE
3-7 years

Average response time: 1 hour

About Lars

Results-oriented commercial generalist with peaks in GTM, strategy, and operations after multiple years as an early employee leading high-impact cross-functional initiatives in a high-growth B2B SaaS startup with funding from tier-1 international growth investors.

Previous work experience in venture capital, family offices, and government relations.
  • German

    Native or bilingual

  • English

    Fluent

Can work on-site
Düsseldorf (up to 50km)

Experience

  • LRAM Projects
    Founder
    October 2024 - Today (1 year and 8 months)
    40 Düsseldorf, Germany
    • I.a., validated a location-based service model in the early childcare (ECC) space
    • Research areas included social infrastructure, PropCo-OpCo models, B2B SaaS for the enterprise
  • Antler
    Entrepreneur in Residence
    January 2024 - April 2024 (3 months)
    • Accepted into highly competitive incubator program to validate business ideas as part of a three-month residency
    • Performed in-depth validation on business models through customer calls, desk research, and trade show visits
    • Research areas included execution-driven business models, energy, fintech, integrated S&M providers
  • vivenu
    Growth & GTM Lead
    August 2021 - September 2024 (3 years and 1 month)
    • First functional hire owning projects across functional teams and geographies Aug 2021 – Sep 2024

    • Shaped and executed on Go-To-Market (GTM) strategy for the company's US expansion resulting in a structured GTM motion
    • Built initial processes around sales, content, design, RfP responses, and brand communication
    • Built and led high-performing "deal teams" across geographies for complex, high-impact customers
    • Led team restructurings and guaranteed process continuity through multiple functional reorganizations

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Education

  • B.A.Philosophy & Economics
    University of Bayreuth
    2017
    B.A.Philosophy & Economics

Skill set

Categories