Oscar Tiedink

I am very familiar with the online advertising challenges of mid-sized B-to-B companies with multiple stand-alone software applications where 'closed-loop reporting' is challenging (i.e. which interactions have actually generated the sales transaction?). To solve the majority of these issues I can provide a large array of low- or high tech design solutions, if required assisted by an extended network of experienced developers and programmers. Achieving both 'quick wins' as well as long term projects. Competence highlights:

- Energizing Marketing Director/Manager with lots of operational experience and broad knowledge

- very precise online advertising targeting (even with extremely low search volumes or low brand awareness)

- able to advertise products/services that don't meet algorithm's 'relevance' standards

- design of 'closed loop reporting' solutions to enable advertising algorithms to find high-quality suspects despite the company's fragmented Marketing&Sales landscape.

- 'out-of-the-box' marketing thinking! Not only search-driven (as propagated by Google) but strongly focussed on 'traditional' marketing mechanisms such as addressing latent needs, product substitution, supplier substitution etc.,

- I am very familiar with Google Ads functionality (have been a beta-tester for 5 years), most other Google Solutions and most other major advertising platforms such as Microsof Ads, FaceBook Ads, LinkedIn, Marktplaats etc.

- Conceptual design of totally integrated measurement solutions from 'first click' to the sales transaction ('closed loop reporting')

- Conceptual design of high-standard and totally integrated 'Visual Price Quote' solutions for highly complex configurable products. From Visual Product Configuration (even on low bandwidth smartphones) all the way to billing, manufacturing or assembly. (having achieved 'Proof of Concept')

Fjordsen BV is specialized in the development and distribution of car roof tents.

Kroftman GmbH is a subsidiary company of Kroftman Structures BV Netherlands and distributes Kroftman storage buildings and shelters in Germany, Austria and Switzerland.