Description

I help SaaS companies and digital products turn more visitors into paying users - by combining UX/UI design with conversion rate optimization.

With 10+ years of experience across web, mobile, and apps, I work at the intersection of design and business outcomes. That means I don't just make things look better, I identify where users drop off, what's creating friction, and how to fix it. Every design decision I make is tied to a goal: lower churn, higher activation, more conversions, you name it.

What I bring to a project:

Full CRO & UX audits — identifying conversion leaks across your funnel with actionable recommendations

UX/UI design for web and mobile, from early concepts to polished, dev-ready Figma files

Design systems that scale and reduce inconsistency across your product

Landing page and onboarding flow optimization grounded in user behaviour

Past clients include Philips, Procter & Gamble, Candu, and JustSnap, working across fintech, e-commerce, and SaaS.

I work async-first, communicate clearly, and deliver on time. Whether you need a focused audit or an ongoing design partner, I'm here to make sure design works harder for your business.

Available for remote projects worldwide.

Industry field of expertise

Languages

English
Native or bilingual
Czech
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Freelance
Independent Product designer
January 2021 - Today (5 years and 6 months)
Focus on CRO design strategies to improve KPI Helped businesses bring user-centric products to market Managed timelines, budgets, and resources to ensure that projects are completed on time and within scope. Developed user interface designs for various digital products ( web & mobile apps, websites) Produced design systems that standardized visual elements and interactions Coordinated implementation processes Worked closely with cross-functional teams in agile environment
CRO UX/UI design Product design Figma AI tools
Candu.ai (remote)
Product designer
February 2022 - December 2023 (1 year and 10 months)
San Francisco, CA, USA
Researched user needs and market trends to identify gaps in current product offerings Developed design concepts and prototypes for new functions, improved existing functional ity by conducting usabil ity testing Expanded design system to ensure visual consistency across all company products Collaborated with cross-functional team to implement user-centered designs Owned design process from ideation until delivery wi th Design thinking in mind Revamped the product's marketing website to improve user acquisition and engagement.
Design Thinking Product design Web design Design System
JustSnap
Lead UX/UI designer
September 2021 - November 2022 (1 year and 2 months)
Berlin, Germany
Designed coupon cashback appli cation for Procter and Gamble Created interactive prototypes to test and val idate design decisions Developed and implemented design system and brand guidelines Collaborated with developers and stakeholders to iterate on designs Presented design decisions to cross-functional team members and stakeholders, effectively communicating the rationale behind each decision Created and optimized multiple landing pages for desktop and mobi le
Web design Product design CRO