USAbout Utkarsh
Are you tired of:
• Under-performing lead-gen campaigns holding you back?
• Struggling to scale your marketing efforts without sacrificing quality?
• Failing to measure the true effectiveness of your marketing spend?
• Missing out on opportunities due to inefficient budget allocation?
• Feeling stuck with limited resources and expertise?
Partner with a seasoned performance marketing expert to:
✔︎ Achieve exceptional ROI through data-driven marketing strategies
✔︎ Effortlessly scale your marketing efforts without breaking the bank
✔︎ Gain actionable insights to inform marketing decisions
✔︎ Optimize budget allocation for maximum impact
✔︎ Stay ahead of the curve with innovative marketing solutions
Let's collaborate to drive real results for your business. Message me to explore how my expertise can help your brand succeed.
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Hashtags
Digital Marketing Google Ads Facebook Ads #MarketingStrategy #LeadGeneration #BusinessExpension #SmallBusinessMarketing #LocalSEO #CRM Cloaking Restricited Ads #eCommerce Casino Crypto iGaming CBD Home Improvement Keitaro Fantasy IPTV Adult Web Cam OnlyFans Dating TikTok
English
Native or bilingual
Remote only
Primarily works remotely
Experience
- UpworkIndependent Marketing ConsultantAugust 2022 - Today (3 years and 10 months)
- Led full-funnel campaign execution for JDG Group's gaming expansion into Thailand, Philippines, and Indonesia
- Coordinated cross-functional teams across SEA and Eastern Europe; delivered over 1,000 daily transactions under a €15 CAC through localized Google Ads and direct media buys.
- Conducted original market research using government data, local media, and behavioral tools to craft legally compliant, culturally attuned messaging strategies across regions.
- Validated all campaign elements—copy, creative, landing flow—for execution readiness; ensured go-live alignment with product timelines and regulatory frameworks.
- Managed Meta Ads for CC Tapis (Italy), tailoring luxury messaging to audiences in Italy, France, and Belgium
- Reviewed Milan-based artistic collections and launched brand-safe campaigns that drove a 134% YoY increase in sales.
- MedelaRegional Digital Marketing SpecialistHEALTH AND WELLNESSNovember 2020 - May 2022 (1 year and 6 months)Singapore
- Directed marketing communications and product launch enablement across 11 countries, working with local distributor teams and agencies to deliver regional execution aligned with global brand strategy.
- Delivered seasonal and campaign-based rollout plans, acting as brand steward and comms lead for geographies including Singapore, UAE, Japan, Brazil, and South Korea.
- Provided partners with localized assets, MarTech tools, campaign training, and market-facing playbooks to ensure brand consistency and go-to-market cohesion.
- Owned Salesforce Marketing Cloud journey personalization for regional CRM; implemented store locator via Google Maps API for Malaysia, increasing footfall by 22%.
- Managed €1.8M annual budget and liaised with global product, engineering, and creative teams.
- BIRKENSTOCK DigitalAssistant Manager MarketingE-COMMERCENovember 2016 - April 2019 (2 years and 5 months)New Delhi, India
- Managed BIRKENSTOCK India digital campaigns and social channels as agency lead; drove €600K in revenue through persona-based targeting and full-funnel optimization.
- Supported launch strategy and omnichannel marketing for Dabur's NewU cosmetics line.
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Education
- Bachelor of TechnologyUttar Pradesh Technical University2013
Certifications
- Google Ads CertificationMyCourse App2023
- Internet Marketing ProZenora University2025