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Yannick Schulz

CRM Consultant - Email Marketer - Project Manager
Supermalter
2 projects
1 recommendation
  • Suggested rate
    €640 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Yannick's quote.
Location and workplace preferences
Location
Amsterdam, NH, Nederland
Can work onsite in your office in
  • and around Amsterdam (up to 50km)
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Languages
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Skill set
Industry fields of expertise
Yannick in a few words
CRM Consultant | Ex - PVH Corp. and Warner Bros. Discovery | Marketing Cloud Email Strategist | Customer Journey Specialist | Marketing Strategy | MarTech

8+ years experience in email marketing, CRM/SFMC, SQL, fashion and creative digital content creation/copywriting.
Experience
  • Nationale Opera & Ballet
    CRM Consultant a.i.
    CULTURE
    October 2024 - Today (4 months)
    Amsterdam, The Netherlands
    I will be joining the Dutch National Opera & Ballet ad interim as a CRM Strategy Consultant. I will be optimizing and automating their CRM strategy, and providing operational support for all email campaigns, using Salesforce Marketing Cloud—including all of the e-commerce initiatives and fundraising and relationship management—to provide the audience with an incredible customer journey fitting of this institution through inspirational content and personalization: ‘transcend the everyday.’
    Salesforce Marketing Cloud Stakeholder management Project Management
  • Loop Earplugs
    CRM Automation Specialist
    September 2023 - September 2024 (1 year and 1 month)
    Amsterdam, Netherlands
    Position ended because of a reorganisation in 2024.
    - Execute our marketing automations strategy across various CRM channels (email, SMS, web push, etc).
    - Analyze performance of the automations, based on findings test and improve current flows.
    - Share relevant learnings with wider CRM and relevant teams to further feed Loops insights driven approach.
    - Write, brief and project manage the automated comms with the studio team to ensure deadlines are being met.
    - Creation of (retention focused) automations
    - Transfer current flows from Klaviyo to Emarsys (new CRM system)
  • ASICS EMEA
    CRM Consultant a.i
    March 2023 - September 2023 (6 months)
    Hoofddorp, Netherlands
    As CRM Consultant a.i. at ASICS, I lead the campaign calendar and stakeholder management for the company's CRM (Consumer & Lifecycle Engagement) initiatives. With a focus on creating engaging and personalized experiences for our customers, I work closely with cross-functional teams to ensure successful execution of the CRM strategy across multiple channels. By leveraging data-driven insights and industry best practices, I strive to continuously optimize ASICS' CRM program and drive customer loyalty and retention. Developing ASICS EMEA loyalty program in collaboration with global teams (segmentation, benefits, lifecycle mapping).
2 projects on Malt
  • Quality

  • Respects deadlines

  • Communication

T

Tim-Nationale Opera & Ballet

10/10/2024

We hired Yannick as a email marketeer for Marketing Cloud. We are very happy with the work Yannick did for us. Yannick is a professional freelancer that works quick and structured. He intergrated quickly in the organisation and left a positive impression.

1 recommendation
AS

Anel Sarhatlic recommend Yannick

Anel SarhatlicAS
Loop Earplugs
15/10/2024
had the pleasure of working with Yannick at Loop Earplugs, where his expertise in CRM campaigns truly stood out. Yannick has a strong strategic mindset, and his ability to create and execute targeted CRM initiatives significantly boosted customer engagement and retention for the campaigns we worked on together.

Education
  • Master of Arts Television and Cross Media Culture
    Universiteit van Amsterdam
    2017
  • Bachelor of Arts Media & Cultuur
    Universiteit van Amsterdam
    2016
    Focus: Television and New Media
Certifications
  • MASTER OF ARTS
    Universiteit van Amsterdam
    2017
  • BACHELOR OF ARTS
    Universiteit van Amsterdam
    2016